BUILT DIFFERENT · GIUSEPPE MELONI

Your business. On paper.

An introductory workbook to prepare your conversation with Giuseppe. Examples and exercises, not a promise of results.

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01 · Your offer

Who do you want to help, and what specific problem do they have?

What skill or experience can you offer?

What does your offer include? What price will you test?

What message will you use to start a first conversation?

Where do your clients or followers come from today?

Where does the journey stop: content, conversations, proposals or sales?

Which numbers do you know? Include the period, contacts, proposals and payments received.

What single change will you test? How will you evaluate it?

What is one concrete priority for the next 30 days?

What will you do in the first week, and when?

What task could you simplify with AI while checking its output?

Which work, training and recovery habits will you commit to?

My offer in one sentence

My next test

The metric I will track

My first action and its date